A 0-second average session duration in Shopify doesn't mean your site is broken. Here’s what causes them, why they matter (or don’t), and how event tracking gives a clearer picture of user engagement.
Alexander Lam
Paid ads not converting? A slow site could be killing your ROI. Learn how page speed affects ad costs, conversions, and what to fix first.
Alexander Lam
A practical guide for ecommerce store owners to get better customer reviews, improve site speed, and turn feedback into a growth engine.
Alexander Lam
Ecommerce customer retention depends on speed. Improve customer loyalty with faster checkouts, optimized accounts, and smart customer retention strategies that keep shoppers coming back.
Alexander Lam
Master ecommerce email marketing with proven strategies for segmentation, automation, and ROI. Drive more conversions with better campaigns that work across the customer lifecycle.
Alexander Lam
Everything Shopify merchants need to know about the European Accessibility Act and EAA 2025 compliance—from legal scope to real-world fixes and growth opportunities.
Alexander Lam
Master Shopify apps management with tips to prevent theme breakage, avoid slowdowns, and maintain peak store performance. Practical advice for a faster, more reliable ecommerce store.
Alexander Lam
Unlock Shopify success with this guide on tracking pixels. Learn setup, GDPR‑safe use, pixel vs cookies, optimization tactics, and how pixel tracking improves conversion and campaign ROI.
Alexander Lam
A practical guide to improving Google Ads Quality Score through structure, relevance, and speed—so you can scale campaigns without blowing your budget.
Alexander Lam
Explore the fastest Shopify Shipping Protection apps designed to secure orders without slowing down your store. Our in-depth performance tests across four top providers reveal the leaders in Speed Index, Total Blocking Time, and CLS. Discover which app delivers protection and peace of mind—without compromising checkout speed or user [...]
Alexander Lam
