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Part 2 turns AEO and GEO theory into action. Learn practical optimization tactics for AI-driven search, from schema and brand trust to tracking visibility in tools like ChatGPT and Google.
Alexander Lam
A practical guide to understanding AEO vs GEO, how they differ, and why both matter for modern search. Part 1 covers the fundamentals so you can prepare your content for the future of AI-driven visibility.
Alexander Lam
Ecommerce trends 2026 — AI, automation, and personalization are reshaping how customers shop and how brands sell. Get ahead with the trends that actually matter.
Alexander Lam
Explore the key differences between GEO vs SEO and learn why optimizing for both is essential to keep your brand visible in AI-driven answers and traditional search engine results.
Alexander Lam
What is AEO? AEO helps your Shopify store show up in ChatGPT, Perplexity, and voice search. Learn how to structure content so your products become the answer.
Alexander Lam
Your above the fold area is more than a design section — it’s your first impression. Optimize it for speed, clarity and conversion in 2026 and beyond.
Alexander Lam
Resizing is handled. Compression isn’t. Discover how Shopify merchants can reduce image file size and speed up load times—without sacrificing quality or doing extra manual work.
Alexander Lam
Master 6 ecommerce personalization tactics that increase sales, improve customer experience, and build loyalty through smarter data, personalization, and dynamic content.
Alexander Lam
Learn how web fonts can slow your Shopify store, and how techniques like subsetting, preloading, and smart fallback stacks can reclaim speed and improve UX.
Alexander Lam
A 0-second average session duration in Shopify doesn't mean your site is broken. Here’s what causes them, why they matter (or don’t), and how event tracking gives a clearer picture of user engagement.
Alexander Lam
